In collaboration with project partners Deutsche Umwelthilfe and Duurzame Bloemistengroep, the Plastic Soup Foundation started a sustainability campaign in the horticultural sector in the Netherlands and Germany. The campaign looks at all the plastics that are used in this sector. We look at the entire chain, from grower to auction, from retailer to consumer.
The campaign’s first point of attention is the replacement of single-use plant trays with a sustainable version. The benefits to the environment are manifold. The amount of plastic waste will immediately be slashed by millions of kilos every year.
We are also approaching companies and organisations throughout the market who are willing to work with us to map the quantity of disposable plastics throughout the chain so that we can all work together to reduce it.
The keywords, in this order, are: refuse, reduce, re-use, closed-loop recycling